What this lesson covers

How to find, evaluate, and negotiate a commercial lease for a small business’s first physical location. The lease is usually the business’s largest fixed cost and longest contractual commitment — often 3–10 years. Getting the terms right matters more than almost any other early decision. Getting them wrong can make an otherwise viable business fail.


Finding a space

Where to look

  • Commercial real estate listings: LoopNet, Crexi, local commercial brokers’ listings
  • Walking the area: Vacant storefronts with “For Lease” signs. Many small commercial properties aren’t listed online.
  • Brokers: A tenant’s broker (representing you, not the landlord) costs you nothing in most markets — the landlord pays the commission. A good broker knows available spaces before they’re listed, understands market rates, and can negotiate terms you wouldn’t know to ask for.
  • Networking: Other business owners, local business associations, economic development agencies

What to look for

FactorWhat to evaluate
LocationFoot traffic, vehicle traffic, visibility from the street, parking, proximity to your target market
SizeSquare footage for your operation (kitchen, dining room, storage, restrooms, office). Measure — don’t trust the listing
ConditionWhat’s already built out? A former restaurant has plumbing, ventilation, and electrical for a kitchen. A former retail shop does not. Build-out costs for a restaurant in a raw space can exceed $100,000
ZoningIs the space zoned for your use? A restaurant needs food service zoning. A bar needs a liquor license, which may depend on zoning. Verify before signing anything
UtilitiesAdequate electrical capacity? Gas lines if needed? Grease trap? HVAC capacity for a kitchen?
ADA complianceIs the space accessible? Bringing a non-compliant space up to code is expensive and required by law
NeighborsWho’s next door? Complementary businesses (a coffee shop next to a bookstore) help. Conflicting businesses (a quiet office next to a live music venue) don’t

Lease types

Gross lease

You pay a fixed monthly rent. The landlord pays property taxes, insurance, and common area maintenance (CAM). Your rent is predictable — but the landlord builds those costs into the base rent, so you’re paying for them indirectly.

Net lease

You pay base rent plus some or all operating costs directly:

TypeYou pay base rent +
Single net (N)Property taxes
Double net (NN)Property taxes + insurance
Triple net (NNN)Property taxes + insurance + maintenance (CAM)

Triple net is common for freestanding buildings and some strip mall spaces. Your total occupancy cost is base rent + NNN charges. NNN charges are variable — they can increase annually. Always ask for historical NNN charges for the past 3 years and projections for the next 3.

Percentage lease

Base rent plus a percentage of your gross sales above a “breakpoint.” Common in malls and high-traffic retail. Example: 50,000/month. If you gross 3,000 + 6% × 3,900.

Percentage leases align landlord and tenant incentives to some degree — the landlord benefits from your success. But they also mean your rent goes up as you grow, which reduces the marginal benefit of growth.


Key lease terms to negotiate

Everything in a commercial lease is negotiable. The landlord’s first offer is a starting point, not a final answer.

Rent

  • Base rent: Quoted per square foot per year or as a monthly total. Know the market rate for comparable spaces in the area. Your broker or a few calls to other landlords will establish this.
  • Rent escalation: Most leases include annual increases — typically 2–3% per year or tied to the Consumer Price Index (CPI). Negotiate a cap on annual increases. A 3% annual increase on 3,478/month in year five.
  • Free rent period: Ask for 1–3 months of free rent at the start — common when the tenant is doing build-out and can’t operate yet. The landlord loses nothing (the space would have been vacant anyway) and you preserve cash during the period when you have expenses but no revenue.

Lease term

  • Length: 3–5 years is typical for a first lease. Longer gives you stability but locks you in. Shorter gives flexibility but creates uncertainty (and landlords may not approve a costly build-out for a short lease).
  • Renewal options: Negotiate the right to renew for additional terms (e.g., two 3-year renewal options) at a predetermined rent or formula. Without a renewal option, the landlord can refuse to renew or demand a large rent increase when the term expires — after you’ve invested thousands in the space.
  • Early termination: Can you exit the lease if the business fails? Most leases don’t allow it without penalty, but some include a termination clause with a defined penalty (e.g., 3 months’ rent). Worth asking for.

Build-out and improvements

  • Tenant improvement (TI) allowance: Money the landlord contributes toward your build-out. Quoted per square foot (e.g., “30,000). This is the single most negotiable term in most leases. It costs the landlord less than an equivalent rent reduction because improvements increase the property’s value.
  • Who owns the improvements?: Typically, anything permanently attached to the space (plumbing, electrical, built-in fixtures) becomes the landlord’s property at lease end. Negotiate to take removable equipment (shelving, display cases, non-built-in kitchen equipment).
  • Build-out timeline: If you’re doing significant construction, negotiate a “rent commencement date” tied to completion of build-out or certificate of occupancy, not the lease signing date. You don’t want to pay rent on a space you can’t use because the contractor is behind schedule.

Use clause

The lease specifies what you can do in the space. Make sure it’s broad enough to cover your full operation and any reasonable evolution:

  • “Restaurant and food service” is better than “pizza restaurant” (what if you change the menu?)
  • If you plan to sell alcohol, the use clause must allow it
  • If you plan to host events with live music, the use clause must allow it

Assignment and sublease

If you need to leave — selling the business, closing, or moving — can you transfer the lease to someone else (assignment) or rent part of the space to another tenant (sublease)? Most leases restrict this but allow it with landlord consent. Negotiate “consent not to be unreasonably withheld.”

Exclusivity

If you’re in a multi-tenant property (strip mall, mixed-use building), negotiate an exclusivity clause: the landlord agrees not to lease to a directly competing business. Without this, the landlord could lease the space next door to a competitor.


Reading the lease document

Commercial leases are long (15–40 pages) and written by the landlord’s attorney to protect the landlord. Have your own attorney review it before signing. Here’s what to focus on:

Red flags

  • Personal guarantee: The landlord wants you personally (not just the business) to guarantee the lease. This defeats the liability protection of your LLC or corporation. Negotiate to limit the guarantee — perhaps to the first year only, or to a specific dollar amount, or eliminate it if you can demonstrate financial strength.
  • Unlimited CAM charges: NNN leases where CAM is uncapped can produce surprises. Negotiate a cap on annual CAM increases (e.g., maximum 5% per year).
  • Demolition clause: Some leases allow the landlord to terminate if they want to demolish or redevelop the building. This is a risk — you could lose your space mid-lease. Negotiate for adequate notice (12+ months) and relocation assistance.
  • Continuous operation clause: Requires you to be open for business during specified hours. If business is slow and you want to reduce hours, this clause prevents it.
  • Landlord’s right to relocate: Some mall and large property leases allow the landlord to move you to a different space. Reject this clause.

Insurance requirements

The lease will specify insurance you must carry. Typical requirements:

  • General liability (2M aggregate is standard)
  • Property insurance for your contents and equipment
  • Workers’ compensation (if you have employees)
  • The landlord listed as “additional insured” on your policy

Get insurance quotes before signing the lease so you know the cost and can include it in your financial projections.


Worked example: lease negotiation

You’ve found a 1,400 SF former restaurant space. The landlord offers:

  • 2,567/month base + ~2,967/month total)
  • 5-year term, 3% annual escalation, no renewal options
  • No TI allowance
  • Personal guarantee for full term

Your counteroffer:

  • 18–2,333/month base
  • 2.5% annual escalation (saves ~$1,200 over 5 years vs. 3%)
  • Two 3-year renewal options at the then-current rent plus 2.5%
  • 21,000 toward build-out)
  • 2 months free rent during build-out
  • Personal guarantee limited to year 1 only
  • CAM increases capped at 5%/year
  • Exclusivity: no other restaurant in the property

Likely outcome: You won’t get everything. The landlord may agree to renewal options, a modest TI allowance (15/SF), one month free rent, and a limited personal guarantee — but hold firm on the base rent and escalation. The result is a lease that costs less, gives you more security, and preserves cash during the critical startup period.


Guidance

  • Visit three commercial spaces for lease in your target area. Note the asking rent, condition, and how the space does or doesn’t fit your operation. Talk to the listing agent — even if you’re not ready to lease, the conversation teaches you how the market works.
  • Get a copy of a standard commercial lease (your broker or an attorney can provide one) and read it. Flag every term you don’t understand.
  • Calculate your total occupancy cost under a sample lease: base rent + NNN + insurance + build-out amortized over the lease term. What percentage of your projected revenue does occupancy consume? For most restaurants, 6–10% of revenue is the target range.