Karen Schriver

Karen Schriver bridges cognitive psychology, rhetoric, and visual design. Her research treats text and graphics as a single integrated message and grounds design choices in evidence about reader comprehension.

¶Core ideas

• Integrated text-and-graphic design: words and images must be planned together, not laid out after
• Reader-protocol research: observing readers think aloud reveals where documents fail
• Genre-aware design: form follows reader expectations of the document type

¶Key works

• Dynamics in Document Design (1997)